Venture Capitalists Archive

Why founders should care where their VCs get their money

Fundraising for a startup is a notoriously stressful process. Vast amounts of ink have been spilled dissecting every aspect of what works when pitching a venture capitalist, and there are countless “tips” out there that promise to help entrepreneurs close deals. But for all the attention paid to venture capitalists, and for all the energy expended on getting inside their heads, little attention has been …