Snapchat Archive

Snap Inc Working on IPO Valuing Firm at $25 Billion or More

NEW YORK, United States — Photo-sharing app Snapchat’s parent is working on an initial public offering that could value the company at $25 billion or more, the Wall Street Journal reported, citing several people familiar with the matter. Snap Inc, which operates the app that lets users send videos and messages that disappear in seconds, is looking to sell shares as early as late March, …

Snapchat launches post-roll ads, Story Playlist that loads favorites in bulk

Snapchat is fighting back against Instagram Stories, which rocketed to 100 million daily users by spotlighting the cloned feature atop the feed. To make Snapchat more “friends first,” it’s moving friends’ Stories above Discover where they used to be to make sure you don’t miss people you care about. And to make it easier to watch all your favorites friends’ Stories without the boring people in …

Bits & Bytes | Snapchat Spectacles, LVMH's Digital Drive

“Snapchat’s New Glasses Are As Silly As Snapchat (And That’s Why They’ll Be A Hit)” (Fast Company)“The glasses film 115-degrees wide to mimic human perception, and record a round image that creates videos outside the bounds of standard rectangular cropping.” “LVMH’s Digital Drive Takes Time Despite Apple Hire” (Reuters)“Almost a year after LVMH appointed former Apple Music executive, Ian Rogers, his impact on the world’s …

🎶 Can’t wear Snap sunglasses at night 🎶

Unless you plan on bumping into stuff, don’t expect to record after-dark concerts and parties on your Snap Inc Spectacles. The company formerly known as Snapchat (they really should have just changed it to the 👻 emoji, Prince-style) confirms to me its new camera glasses are not currently built to be worn at night. Their lenses are like normal sunglasses, so it’d be too shady to …

Messaging app Telegram adds selfie masks, DIY GIFs

With what looks to be an eye on Snapchat’s selfie-loving fanbase, messaging platform Telegram has beefed up its in-app photo editor in what it dubs an “entertainment-heavy update” — including an option that lets users customize selfies by adding cartoon masks that automatically align on their faces. Snapchat of course has a lenses feature for transforming users’ selfies. The Telegram feature is far less sophisticated than Snapchat’s lenses; more ‘selfie augmentation’ than full facial transformation, …

The hopes and headaches of Snapchat’s glasses

Snapchat is the only company cool enough to possibly dismantle the Google Glass stigma. Awkward, useless, and a threat to privacy are how many think of computers you wear on your face. Can Snapchat show off the masterful marketing and smooth execution required to produce a product that won’t die on stores shelves or in a desk drawer? To quickly recount the basics, a video …

Taking a swing for the Grammys with the new Lip Sync Battle app

The art of the lip sync has had a profound impact on the state of our…ok no, but dammit is lip synching fun. For those of you locked in a Faraday cage, pretending to sing has become all the rage these days. You have Michelle Obama doing it for Carpool Karaoke, Tim Cook using it to open up events, and of course the ever entertaining LL Cool …

Snapchat’s 10 second video glasses are real and cost $130 bucks

Snapchat’s long-rumored camera glasses are actually real. The startup’s first foray into hardware will be a pair of glasses called “Spectacles” and will go on sale this fall for $129.99, according to The WSJ. The glasses will only come in one size, but will be available in three colors – black, teal and coral. To start recording you tap a button on the side of the …

Oh Snap! Looks like Snapchat could be rebranding

Ephemeral media app Snapchat appears to be doing a little disappearing itself. A leaked video and domain records suggest that the company (though probably not the app) is preparing to rebrand as Snap, Inc. alongside its first piece of hardware, a pair of camera-equipped sunglasses called Spectacles. The video, taken down from YouTube after a copyright claim by Snapchat, briefly shows the glasses: big, swoopy …

The race to be the all-in-one app

Navneet Singh Crunch Network Contributor Navneet Singh is the former senior VP of product at Vantiv. How to join the network There’s no denying that app fatigue is posing a challenge not just for new app discovery, but for new behavior discovery. If I weren’t completely tethered to the existing apps on my smartphone, I could be exploring new categories of apps that would enable …