snapchat glasses Archive

Oh Snap! Looks like Snapchat could be rebranding

Ephemeral media app Snapchat appears to be doing a little disappearing itself. A leaked video and domain records suggest that the company (though probably not the app) is preparing to rebrand as Snap, Inc. alongside its first piece of hardware, a pair of camera-equipped sunglasses called Spectacles. The video, taken down from YouTube after a copyright claim by Snapchat, briefly shows the glasses: big, swoopy …