reebok Archive

Gigi Hadid Single-Handedly Made Your Favorite Childhood Sneakers Look Cool Again

Is the reign of the Stan Smith really, truly over? One look at Gigi Hadid’s sneakers may confirm so. The model stepped out in Paris rocking a pair of sleek, cushy trainers, and upon closer inspection, we realized they were a pair of Reeboks. Gigi even took to her Snapchat to give a shoutout to the brand, spotlighting their partnership for the #PerfectNever movement, which …

Reebok Teams With Future for Exclusive “Freebandz” Capsule Collection

Following the announcement of a joint partnership between Reebok and chart-topping rapper Future back in July, Reebok Classic has finally unveiled their collaborative “Freebandz” capsule collection. The collection consists of apparel pieces that fuse together the best of Reebok and Future’s own apparel line, Freebandz Clothing. Featuring tees, athletic track and varsity jackets worn by Future during he and Drake’s Summer Sixteen tour, pieces such as the Freebandz Crest …

mastermind JAPAN Reboot the Reebok Pump Omni Light and Instapump Fury Road

Japanese cult brand mastermind JAPAN is no stranger to reworking classic Reebok silhouettes having previously cast the Instapump Fury and Fury Lite in their unmistakable all black tone. Now the masters of the dark arts return, first applying its signature skull and crossbones insignia to the leather clad Pump Omni Light high-top, and then again to the Instapump Fury’s younger sibling — the Instapump Fury Road. …

Reebok & Naked Bring Back ’90s Vibes With New Collaboration

In collaboration with Naked, Reebok has drawn inspiration from ’90s athletic wear to produce a modern approach. The collection consists of a range of apparel such as a fitted dress, tracksuit, mesh shorts, and crewneck. Rounding out the collection will be a sleek Club C 85 dressed in a premium white perforated leather upper. The collection features a base of white adorned with subtle tones …