M&A Archive

Another Salesforce acquisition with BeyondCore enterprise analytics grab

Business analytics platform BeyondCore will be officially joining Salesforce, according to a blog post by BeyondCore CEO Arijit Sengupta. BeyondCore is an enterprise analytics tool that bolsters business intelligence with computational and statistical analysis. While Salesforce could have gone fishing and come up with a number of business intelligence companies to buy, BeyondCore was already integrated with the Salesforce platform. “We decided to show off our integration into Salesforce, which …

Medium naps Embedly to add to its list of publisher tools

Medium announced today that it has acquired Embed.ly to support publishers with backend APIs for embedding content. Embed.ly supports writers by providing analytics on content and customized recommendations and promotions. Their APIs are currently used by an all-star list of publishers including The New York Times, NPR, and The Atlantic. Companies like Reddit and Airbnb also use the service. At this point, the company is servicing 500 …