Lifestyle Media Group Archive

Will Digital Media Break China’s Fashion Magazine Oligarchy?

SHANGHAI, China — In less than three years, Vice Media has launched London-born style and young culture bible i-D in eleven new markets, including its recently unveiled presence in China. Now, only a month after easing into the market, the digital-only i-D China has accumulated thousands of followers across WeChat and Weibo, without any formal promotion. Much like i-D’s other international editions, i-D China blends local …