iPhone 7 Archive

Here are Apple’s new ads for the iPhone 7 and Apple Watch Series 2

Apple just released not one, not two but three new ads for its new devices — the iPhone 7 and the Apple Watch Series 2. They all tout new features, such as water resistance, low light camera performance and new fitness features. Let’s start with my favorite one. In “Midnight”, a young man goes for a night ride on his skateboard. He rides in the …

Apple’s iPhone 7 will be super limited in stores and all jet black models are sold out

Apple has issued a statement tonight that is essentially setting expectations for those who hoped they’d be able to walk into a store on Friday and pick themselves up an iPhone. The statement makes it clear that all iPhones will be in short supply for walk-in customers without a reservation. The statement also indicates that Apple’s jet black iPhones have sold out completely in the …

Everything you need to know from Apple’s iPhone 7 event

Apple held its annual September press conference in San Francisco on Wednesday, unveiling the iPhone 7 at long last. CEO Tim Cook took the stage (after a charming bout of Carpool Karaoke) to introduce everything new with Apple — from new iPhones to new Apple Watches. You can dig through the full coverage here, or read the play-by-play of the keynote in our live blog, but here …

Live from Apple’s iPhone 7 announcement

It’s become something of a ritual: September comes around, and Apple sends out its ever-mysterious invite to a few dozen outlets. We all head for San Francisco, and a new iPhone is unveiled. It’s September. We’ve got our invite, and we’re live in San Francisco. Looks like it’s iPhone time! There’s been no shortage of rumors this year, from the relatively mild — like the …

Where to watch the live stream for today’s Apple iPhone press conference

Apple is holding a press conference today at the Bill Graham Civic Auditorium, and the company is expected to unveil the new iPhone as well as the Apple Watch 2. At 10 AM PT (1 PM in New York, 6 PM in London, 7 PM in Paris), you’ll be able to watch the event on all Apple devices. Apple is likely to talk about iOS …

Apple and Sony will fight for your attention on September 7

On September 7 at 10 AM, Tim Cook will walk on stage and start the most anticipated tech press conference of the year — the introduction of the new iPhone. In New York, two hours later and right around the time Apple’s conference ends, Sony will also introduce the PlayStation 4 ‘Neo’. These two companies will be fighting for your attention in a sort of …