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High-Performance Label 7L Kicked Off Its First Season With a Party in London

With the needs and demands of modern-day active types squarely in mind, newcomer label 7L is all about high-performance gear that doesn’t compromise on style. Named after the high-performance seven-layer system that offers all-conditions protection, the label is, in its own words, “an ultra-modern, state of the art outerwear brand fusing ground-breaking technological manufacturing techniques with a meticulous design ethos.” The brand kicked its first …