Aaron Levie Archive

After more than a decade, the fire still burns for Box CEO Aaron Levie

Box CEO Aaron Levie has been at it for more than a decade. For a guy barely past 30, that means it’s all he’s done professionally for his entire adult life. You could forgive him if he were thinking about another challenge, but even after all this time, the fire still clearly burns for Levie. When I asked him about possibly getting bored in an …

It’s a long hard road from idea to IPO

It may not seem it, but coming up with an idea for your startup is probably the easiest part of launching your own company. As one industry insider told me, there are a million ways to screw up that idea through poor execution, and many, many lose their way. Yet a precious few fight through the problems and the challenges, and somehow with a bit …